2022 Fenix Annual Sales Promotion: More Joy Less Spend

IWA Outdoor Classics, aka IWA is a comprehensive trade show in the European market, targeting consumers in hunting, tactical, outdoor, etc. After 48 years of development, IWA has become a professional exhibition with world influence. Fenix adheres to the ethos of exchanging the latest mobile lighting technology on the world stage. From March 2nd to March 5th, 2023, Fenix team consisting of the president, marketing manager, 3 sales directors and 2 product managers flew to Germany Nuremberg Exhibition Center participated in the IWA 2023, exhibiting the latest mobile lighting technology to Europe and the world.
At the beginning of the exhibition, hunting-lovers, shooters, outdoor sport players, and flashlight enthusiasts from all over the world gathered at Fneix’s booth 5-323 to exchange the mobile lighting technology, experience Fenix’s new products, share the story with Fenix.
This flashlight is about 10 years old. The surface has been eroded and worn over the years, but it does not affect the performance at all. It is still hung on the keychain and carried around.
Excellent products always come from the market and then lead the market. Fenix has never walled ourselves off. We attach importance touser feedback, peer exchanges, and the development of world technology. At the same time, adhere to the mission of "Lighting for extremes", promote technological innovation and product iteration of mobile lighting tools, continuously provide users with better lights, promote the development of the mobile lighting industry, and make Chinese manufacturing known and used by more people. See you again at the 2024 IWA exhibition!