With various kinds of famous products and outdoor experts present, the Asia Outdoor Trade Show 2014 has just closed successfully. As a leading professional outdoor sports lighting brand, Fenix attended the outdoor carnival as usual with big harvests and a great honor.
During the trade show, Fenix BC30R bike light got the SILVER AWARD of Asia Outdoor Industry Award, following by Fenix BT20 bike light winning Munich 2013 “ISPO AWARD ASIAN PRODUCTS WINNER” and the” Best Cycling Gear of2013”by American Outside Magazine.
Awarding ceremony of Asia Outdoor Industry Award
Fenix BC30R bike light on display in the award-winning area
Besides, Fenix displayed more diversified product line with all kinds of flashlights, headlamps, bike lights, camping light and various accessories. While the new camping light, fishing headlamp, hunting headlamp and diving flashlight attracted much attention from the visitors, enthusiasts and media.
Fenix products as headlamps, flashlights and bike lights on display
Vice president of Fenix R&D Dept. is introducing new products to the media
In the trade show, Fenix came to a long-term strategic cooperative agreement with the principal of summit outdoor school- Sun Bin. The summit outdoor school is devoted to R&D, designing and providing non-profit outdoor training to promote the outdoor concept of “Safer & Faster”, which happen to coincide with Fenix in advocating the outdoor concept of ” safe and happy outdoors”.
Fenix and famous mountaineer Sun Bin (left)
In addition, Fenix also confirmed a series of outdoor sports support plan on the trade show. In the following 8 months, Fenix will support the director of CCTV program Extreme Player-Jia Lee’s team to take part in UTMB and then we will bring the 10-day live broadcast of the UTMB; Fenix also came an agreement with outdoor expert Kaiyi Yu to support him to climb 20 mountains with the altitude of over 4000m within 30 days.
Fenix comes to a cooperative agreement with an outdoor expert named Kaiyi Yu (left)
Fenix comes to a cooperative agreement with director of CCTV program Extreme Player- Jia Lee (left)